Primary font

We use two typefaces in our brand communications. Larken bold is our headline typeface, packed with offbeat energy, while figtree is our supporting typeface, which comes in various weights.

Larken Bold
AaBbCc123

Figtree
‍AaBbCc123

Headline: Larken Bold

This is how our headline look like

Typeface: Larken Bold in sentence case.
Leading: 95%
Tracking: 0

Supporting and body copy: Figtree

This is the style for our supporting copy

Typeface: Figtree in sentence case.
Leading: 135%
Tracking: 0

Misuses

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Alignment

For clarity and impact, we align typography in two ways depending on communication, and the effect we want to create.

Left alignment

Left alignment is a classic, clear way to present text, especially longer content.

Center alignment